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Advertising Rates  2011 — effective January 1, 2011

WHERE
28,000 per issue

Insertions

Full Page

2/3 page

1/2 isle

1/2 pg

1/3 pg

1/6 pg

1/12 pg (b/w)
 

1 TIME

$2,900

$2,380

$2,130

$2,075

$1,400

$895

$440
 

3 TIMES

2,460

2,030

1,800

1,750

1,220

765

370
 

6 TIMES

2,155

1,800

1,590

1,525

1,050

675

330

CIAO!
45,000 per issue

 

Full Page

2/3 page

 

1/2 pg

1/3 pg

1/6 pg

 
 

1 TIME

$2,460

$1,970

 

$1,595

$1,155

$735

 
 

2 TIMES

2,300

1,825

 

1,475

1,065

680

 
 

3 TIMES

2,140

1,685

 

1,355

980

615

 
 

4 TIMES

1,970

1,530

 

1,230

890

560

 

CIAO! Special Editions
90,000 per issue

 

Full Page

2/3 page

 

1/2 pg

1/3 pg

1/6 pg

 
 

1 TIME

$3,690

$2,955

 

$2,395

$1,735

$1,105

 
 

2 TIMES

3,325

2,660

 

2,155

1,560

995

 

WEDDING GUIDE
3,000 annually

 

Full Page

 

 

 

 

 

 

 

1 TIME

$2,100

 

 

 

 

 

 

TASTE
65,000 annually

 

Full Page

 

 

 

1/3 pg

1/6 pg

 
 

1 TIME

$2,540

 

 

 

$1,140

$780

 

 

2011 Fanfare Publication Schedule
Publication 2011 Booking Deadline Camera Ready Art Deadline PrePay Deadline Distribution Date
Ciao!Feb/Mar 3-Jan 3-Jan 31-Jan 30-Jan
WHERE Mar/Apr 2-Feb 8-Feb 1-Feb 28-Feb
Ciao! Apr/May 2-Mar 8-Mar 1-Apr 30-Mar
TASTE 2011-12 26-Feb 2-Mar 15-Mar 17-Mar
WHERE May/Jun 6-Apr 12-Apr 30-Apr 2-May
Ciao! Jun/Jul 4-May 9-May 31-May 1-Jun
WHERE Jul/Aug 3-Jun 15-Jun 30-June 1-Jul
Ciao! Aug/Sep 6-Jul 11-Jul 1-Aug 3-Aug
WHERE Sep/Oct 8-Aug 12-Aug 1-Sep 1-Sep
Ciao! Oct/Nov 5-Sep 12-Sep 30-Sep 5-Oct
WHERE Nov/Dec 6-Oct 12-Oct 31-Oct 31-Oct
Ciao! Dec/Jan 2-Nov 7-Nov 30-Nov 30-Nov
WHERE Jan/Feb 2012 5-Dec 9-Dec 30-Dec 30-Dec

DISCOUNT POLICY

  • This is a net non-commissionable rate card; agency commission discounts not applicable.

Discounts for WHERE Advertisers

  • With a 3 time or greater contract take 10% off Ciao! rates.
  • With a 3 time or greater contract take 10% off Taste rates.

Discounts for Ciao! Advertisers

  • With a 4 time contract take 10% off Taste rates (can be combined with WHERE discount).
  • With a 2 time or greater contract in Ciao! add 50% to Ciao! rate for Ciao! Special Edition rates.

Discount Payment Plans

  • With a 6 time contract in WHERE or a 4 time or greater contract in Ciao! take 10% off for advance autodebit payment or take 5% off for advance credit card payment.
  • All other publications and frequencies take 5% off for advance credit card payment or take 5% off for advance autodebit payment.

PREMIUMS

  • COVER POSITIONS: inside covers add 10%, outside back cover add 25%
  • SPECIAL POSITIONS: guaranteed position add 10%
  • TAXES: add 5% GST

 

AD SIZE SPECIFICATIONS

Please make document size exactly the same as ad size (include .125" bleed only on full page ads)

  WHERE   CIAO!, TASTE  
  Width" Height" Width" Height"
Full Page
[with .125" bleed]		 8.375 11.125 6.25 9.25
Full Page [trim size] 8.125 10.875 6. 9.
2/3 Page 4.6875 10. 3.625 8.125
1/2 Page [horizontal] 7.125 4.875 5.5 4.
1/2 Page [island] 4.6875 7.375 N/A N/A
1/3 Page [square] 4.6875 4.875 3.625 4.
1/3 Page [vertical] 2.25 10. 1.75 8.125
1/6 Page 2.25 4.875 1.75 4.
1/12 Page 2.25 2.3125 N/A N/A
CIAO! WEDDING Full Page [with .125˝ bleed] 6.625 ˝ x 9.25 ˝


PREFERRED MATERIAL SPECIFICATIONS

  • Please submit press-ready PDFs
  • Email if smaller than 9MB, if larger than 9MB files can be placed on our FTP site or couriered on disk to: 400-112 Market Ave.
  • For FTP ACCESS Call 943-4439

ACCEPTABLE FORMATS FOR CAMERA READY ADS

  • Adobe InDesign CS2 with linked files/fonts
  • Adobe Illustrator CS2 or below with linked files, type converted to curves
  • Adobe Acrobat PDF press-ready
  • Quark 4.11 or below with linked files/fonts
  • No Word, Corel or other Microsoft files accepted
  • Photos must have minimum resolution of 300 dpi and must be CMYK. No RGB files.
  • All document colours must be CMYK. No RGB or spot colour

 

ALL INQUIRIES: 204-943-4439

pdf  2011 Rate Card

 

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